KRÄMAREN 

The oldest city shopping mall in Örebro town needed a new visual identity and a concept that showed the joy of city life all year around – seven days a week. The new tagline ”With you every day” communicated accessibility – Krämaren has generous opening hours all week – and the fact that you can find products for every occasion in the different shops.

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STEPHEN AND HIS SEVEN DAYS IN THE SHOPPING WINDOW

Will he manage with nothing but the items found in the stores at the shopping mall Krämaren?